Access For Health: A Complete SEO And Website Transformation
Discover how Code Metrix helped Access For Health improve local visibility, SEO performance, and website experience from the ground up.
Our Company Services Used For This Project
Search Engine Optimization
Local SEO
SEO Audit & Consultation
Website Design & Development
Project Overview And Background
Access For Health came to Code Metrix looking to improve local visibility, strengthen search rankings, and modernize an outdated website that was no longer serving patients or their growing practice effectively.
After an initial SEO audit and consultation, Code Metrix identified several key gaps in Access For Health’s online presence, including inconsistent local listings, weak on-page optimization, and a website that wasn’t structured to support either search performance or patient conversions. The team began by cleaning up technical SEO issues, optimizing content for relevant local and service-based keywords, and rebuilding the website with a clearer structure, faster load times, and more intuitive navigation. Local SEO efforts focused on strengthening the Google Business Profile, building citations, and improving map-pack visibility so that Access For Health could be found easily by patients searching for healthcare services.
Throughout the project, Code Metrix worked closely with the Access For Health team to align every SEO and design decision with their actual patient needs and long-term growth goals, with clear communication throughout.
The new website was designed with both patients and search engines in mind, fast-loading pages, mobile-friendly layouts, and clear calls-to-action throughout. Combined with ongoing local SEO work, the site began ranking for more relevant healthcare search terms within weeks of launch. Code Metrix also provided ongoing audits and consultation to catch new opportunities as search trends shifted, ensuring Access For Health’s online presence kept improving steadily well beyond the initial launch.
The Results: Measurable Growth Across The Board
Search Engine Optimization
- Organic Traffic +57%
- Keyword Rankings +62%
- Indexed Pages +30%
- Page Speed +25%
Local SEO
- Map Pack Visibility +64%
- GBP Views +48%
- Local Citations +35%
SEO Audit & Consultation
- Technical Errors Fixed 90%
- Core Web Vitals +40%
- Crawl Efficiency +33%
- Site Health Score +50%
- Competitor Gap Closed +25%
Website Design & Development
- Page Load Speed +45%
- Mobile Usability +38%
- Bounce Rate 24%
- Conversion Rate +30%
How We Executed The Strategy
Execution began with a full technical SEO audit, followed by local listing cleanup and Google Business Profile optimization to build a strong, accurate local search foundation before deeper content and design work.
- Conducted full technical SEO audit across entire website.
- Optimized Google Business Profile for accuracy and visibility.
- Rebuilt website architecture for speed and usability.
- Created SEO-optimized content targeting high-intent local keywords.
- Monitored rankings and adjusted strategy based on performance.
With the technical foundation in place, the team shifted focus to content and design – rebuilding key pages, improving navigation, and aligning every page with targeted keywords to support better search performance.
As the website launched, local SEO efforts continued in parallel, strengthening citations, refining the Google Business Profile, and monitoring search visibility closely. Ongoing audits ensured early issues were caught quickly, keeping momentum building steadily toward stronger rankings.
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